About Us

About us

Goji Brush is a privately-owned design studio that offers design services to create content that reflects the spirit and goals of businesses. We at Goji Brush are dedicated to providing premium services that are centered around optimizing the user experience and user interactions with your business. We emphasize building strong relationships between our team and every client, reflecting our conviction that foundationally, design demands dedication, passion, and intellect. By focusing on understanding your brand and setting mutual goals, we will bring professional, creative, and reliable designs that will set a strong foundation on your brand’s journey toward success.

Our roots

We founded Goji Brush to create a design company that does things differently. We noticed that modern design companies prioritize corporate adaptation over human connection. To fill this gap, we work to provide designs that embody the qualities of human beings, and not solely the qualities that attract them.

Our goal is to branch out of corporate standards by integrating illustrative traits into our work in a way that ultimately birth designs that are healing, everchanging, and interactive. One outlet that we hope to target as we move forward is human connection.

As members of society, as humans, we want to move towards the future without losing the beauty of culture and craft. Thus, we want to design emerging technologies that support creative and traditional human interaction, collaboration, and reflection.

Our Values

Thoughtfulness

We think on behalf of our clients and users so we can make meaningful, long-lasting designs that meet clients needs while also incorporating our personal craft throughout the process.

Empathy

We care for people, clients, and users. Our creative decisions are motivated by making the world a better place and helping people to emote in a healthy way. We strive to work in a compassionate way.

Decisiveness

We strategically make decisions that work both in the present and last for the future. We don’t beat around the bush. We are clear with our intentions about our process and design choices.

Our Design Philosophy

One of Goji Brush’s driving principles is “wabi sabi,” a Japanese way of life that is presented as a solution to the high-stress, perfectionistic, and materialistic world we live in.1 Wabi-sabi emphasizes a connected way of living with nature that reveals our inner-selves. By recognizing the beauty in imperfection and brokenness, we are reminded of the constant impermanence of life.

Nowadays, people are tired of being pressured under the construct of “professionalism”. Many miss the feeling of life. As technology and corporations are tied up by visions of efficiency, Goji Brush aims to bring design material that interacts with the human touch and the human mind. We create brands with the complexity of human beings — with soul, personality, and quirks.

Would you rather click your way through text imposed on a screen or brush your fingers along a book’s pages? Goji Brush will recreate the latter by bringing the simplicity of the traditional to digital corporate design. We will implement the past craft-aspect of creation and unify it with the present.